About Us

Schreurs is a family-owned flower company, founded in the 60’s. We are active in the breeding, propagation, production and marketing of roses and gerberas. Our headquarters are at De Kwakel, near Aalsmeer in the Netherlands, and we have subsidiaries in Kenya, Ecuador and Colombia.

Head Office at De Kwakel, The Netherlands

Our mission is to develop, produce and constantly improve unique floral products. Products that excel in cultivation aspects, longevity and beauty. With that in mind, everything we do is about adding value for our clients. Our strategic vision guides every part of the Schreurs organisation. That begins with sound technical and commercial advice about the client’s assortment.

In our breeding efforts, we try to add value at every level.

Peter Schreurs, General Manager

Breeding the world’s most beautiful varieties

As a breeder, we develop new varieties of rose and gerbera. With 50 years of experience, we are one of the leading companies in this field. We aim to become and to stay the market leader for all the products we develop and market in the main production regions. We are proud of the fact that growers in more than 100 countries choose Schreurs varieties!


The professionals of our young plants department are dedicated to providing a good start for quality young plants. We believe that even under today's circumstances in the horticultural industry quality will prevail. To enable our customers to make a healthy profit is our passsion.

  • Hoofdweg 81
  • 1424 pd
  • De Kwakel
  • The Netherlands
  • T +31 (0)297 383444
  • F +31 (0)297 342700