We add value at every level

Professional skill, innovation and entrepreneurship are the keys to our success. No one knows the market better than we do. We are aware of the latest trends and success factors and are happy to share this knowledge with our customers.

We specialise in developing successful new varieties and supply top-quality genetic material.

Breeding the best varieties worldwide

We supply the best the market has to offer. Strong varieties such as Red Naomi!, White Naomi! and Aqua! guarantee successful sales and are popular among wholesalers and consumers alike.

Investing in our varieties guarantees perfect cultivation and successful sales for years to come.

Innovation that leads the way

As one of the world's top flower creators, we seek to create new varieties with even better characteristics – varieties that will be tomorrow's top sellers. We achieve this in partnership with our customers. When introducing a new variety, we like to work with growers who are keen to lead through innovation - like us. That way, we equally share in success.

Red Naomi!

Red Naomi! has been very successful for years. Introduced in 2006, it is now cultivated by more than 100 growers.

Red Naomi! is Europe’s favourite red rose. With its deep red petals, long vase life and exquisite fragrance, Red Naomi! has all the essential qualities of a red rose.

New expertise

Schreurs is a relatively young rose breeding company. We lead through innovation, seize opportunities with both hands and specialise in developing new breeding and propagation methods that result in unique varieties.

In just a couple of decades this approach has led us to become one of the world's leading rose breeders. We are proud of our role in the industry.