Roses

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We are Flower Creators

At Schreurs we are driven by a deep passion for the rose, the timeless symbol of love and beauty. From our headquarters in the Netherlands and locations in Kenya, Ecuador, and Colombia, we work closely with growers worldwide to create exceptional varieties that unite innovation, quality, and elegance.

Our beautiful collection

Breeding the best varieties in the world

We are specialised in breeding exceptionally beautiful and resilient roses. Driven by innovation and guided by vision, we push the boundaries of what is possible, shaping the future of floriculture, one variety at a time.

Propagation

Our propagation is entrusted to a dedicated team of specialists who ensure every plant starts strong. Thanks to their expertise, and our exclusive Topstart! Programme, we deliver robust, healthy plants that consistently produce abundant, high-quality flowers season after season.

Schreurs news

Schreurs looks back on a successful FlowerTrials® 2026

Schreurs is proud to look back on a highly successful FlowerTrials® 2026. For the third year in a row, we were pleased to be part of this leading industry event, and this edition was especially memorable as it marked our first time exhibiting at Breeders Avenue.

From June 9–12, we welcomed visitors to Kudelstaart, where seven breeders came together under one roof. This unique collaboration created an inspiring environment and offered visitors the opportunity to discover a wide range of innovations in one convenient location.

Throughout the week, we proudly showcased our Sunshapers, highlighting our commitment to quality, performance, and continuous innovation. More importantly, FlowerTrials® was about connecting with people. We had the pleasure of engaging in many valuable conversations, exchanging ideas, strengthening existing relationships, and establishing new connections.

We would like to sincerely thank everyone who visited our stand during FlowerTrials®. Your interest, enthusiasm, and insightful discussions made this event a great success and contributed to an excellent week for our team.

Thank you for being part of our FlowerTrials® 2026 experience. We truly appreciated the opportunity to meet you, share our latest developments, and explore future opportunities together. We look forward to continuing these conversations and seeing you again soon.

Photo: BPnieuws | FloralDaily

Schreurs reflects on a productive week at GrowTech Antalya 2025

What an incredible few days at GrowTech Antalya from 18 to 21 November. As Schreurs, we were thrilled to be part of this inspiring international event once again. Throughout the week, our stand saw a fantastic turnout, with numerous engaging conversations, positive reactions, and a wide range of valuable new connections. The atmosphere was energetic, and it was truly motivating to meet so many professionals who share our passion for innovation and growth within the horticultural sector.

Representing Schreurs this year were Robin van Schip and Lars Winters, who welcomed visitors, shared insights into our latest developments, and captured many great moments during the exhibition. Their active presence helped strengthen existing partnerships and opened doors to promising new collaborations. It was encouraging to see such strong interest in our work and the opportunities ahead.

“We truly appreciate the enthusiasm and interest shown by everyone who visited our stand,” the team shared. A heartfelt thank you to everyone who took the time to stop by, exchange ideas, and connect with us. 

On to new growth together!

Successful Open Days 2025 at Schreurs Holland

Last week, Schreurs proudly hosted its Open Days 2025, welcoming visitors from across the world to our facilities in De Kwakel.

The event was a great success, filled with inspiring conversations, valuable connections, and a shared passion for innovation in floriculture.

Throughout the Open Days, we had the pleasure of meeting many growers, partners, and industry professionals who took the time to visit us and learn more about our latest varieties and developments. The exchange of ideas and feedback was both engaging and encouraging. A true reflection of the collaborative spirit that drives our industry forward.

We would like to express our sincere thanks to everyone who visited us during the event. Your interest, enthusiasm, and support made these days truly special.

At Schreurs, we believe that strong partnerships and open communication are key to ongoing growth and innovation. We look forward to continuing the conversations started during our Open Days and to strengthening our relationships with all who share our passion for excellence in roses and gerberas.

Together, we’ll keep growing beauty.

Contact

At Schreurs we are always happy to think along with you. Do not hesitate to reach out, our specialists are here to help and inspire with expert advice tailored to your needs.

Follow us @schreursrosesandgerbera